Assess your company's readiness to enter international markets
and identify strengths, gaps, and next steps.
SERX — The SUIDChain Export Readiness Index is SUIDChain’s metric for measuring
export maturity. In just a few minutes, it transforms insights into your operations
into a structured assessment of six essential dimensions for accessing international markets.
Conducting the SERX before expanding into new markets helps identify what is already
in place and where there are still gaps in strategy, product, market, compliance,
operations, logistics, origin, traceability, and documentation. This allows you to prioritize actions,
reduce rework, and make more informed decisions about international expansion.
Upon completing the assessment, you will see your overall score, the results by dimension, and
the recommended next steps. You will also receive an email containing your
SERX Assessment (Export Readiness Assessment), which provides a personalized analysis of your company’s export readiness.
5–7 minEstimated time
6 dimensionsStructured analysis
SERX AssessmentPersonalized assessment via email
Free · SERX Score + SERX Assessment via email · Data processed in accordance with the Privacy Policy.
Registration · Step 1 of 250%
About the Company
First, tell us a little about your company.
This information personalizes your SERX Assessment.
Registration · Step 2 of 2100%
About You
Now, for whom should we administer the SERX Assessment?
Your result will appear at the end of the assessment.
Diagnosis · Step 1 of 617%
Strategy & Management
How is internationalization integrated into your company?
Answer the questions below based on the company's current situation.
01
What is the company's current status with regard to exports?
02
Is international expansion part of the company's strategy?
03
Is there anyone in charge of the company's international expansion?
04
Does the company have the resources allocated to develop international markets?
05
Has your company ever participated in any program, initiative, or organization that supports exports or internationalization?
Select all applicable options.
Select at least one option.
06
Has your company ever participated in an event, conference, trade show, or business matchmaking session abroad?
07
Has your company ever exported anything?
Composite indicator of export experience: —
Answer the seven questions in this step to continue.
Stage 1 completed
Strategy & Management completed.
Technical score for this dimension0
/100
Next StepProduct & International Positioning
Diagnosis · Step 2 of 633%
Product & International Positioning
How well prepared is your product to compete in other markets?
Consider the product or product line with the greatest international potential.
08
Does the product have a track record of sales and market validation in the current market?
09
Is the product's technical and commercial information organized?
10
Does the company know the product's tariff classification for foreign trade?
11
Can the product, packaging, and labeling be adapted to meet the requirements of other markets?
Answer the four questions in this step to continue.
Step 2 completed
Product & Positioning completed.
Strategy & Management0
/100
Product & Positioning0
/100
Next StepMarket & Business Intelligence
Diagnosis · Step 3 of 650%
Market & Business Intelligence
Does the company know where to compete, who to talk to, and which channel to use?
This dimension measures the extent to which market decisions are guided by information and commercial priorities.
12
Has the company already identified international markets with potential for its products?
13
Has at least one priority international market been identified?
Which markets or regions are on the company's radar?Select all that apply. This field is for informational purposes only and does not affect your score.
14
Does the company analyze competitors, prices, and positioning in its target markets?
15
Does the company know the profile of the international buyer or partner it wants to reach?
16
Has the company already identified the most appropriate entry channels for its target markets?
Answer the five questions in this step to continue.
Step 3 completed
Market & Business Intelligence completed.
Half of the analysis is complete. The first three dimensions have already been calculated.
Strategy & Management0
/100
Product & Positioning0
/100
Market & Intelligence0
/100
Next StepCompliance & Documentation
Diagnosis · Step 4 of 667%
Compliance & Documentation
Can the company demonstrate that its products meet the requirements of its target markets?
This dimension assesses regulatory requirements, documents, technical evidence, and the protection of the company's assets.
17
Does the company know the regulatory requirements that apply to its products in its target markets?
18
Has the company already identified any certifications, declarations, registrations, or licenses that may be required?
19
Are the technical, commercial, and compliance documents for the products organized and available?
20
Can the company provide proof of the products' composition, materials, raw materials, or technical characteristics?
21
Are the brand, intellectual property, and rights related to the products protected or evaluated for the target markets?
Answer the five questions in this step to continue.
Step 4 completed
Compliance & Documentation Completed.
Four of the six dimensions of the assessment have already been calculated.
Strategy & Management0
/100
Product & Positioning0
/100
Market & Intelligence0
/100
Compliance & Documentation0
/100
Please note: compliance may limit market access.
This metric scored below 50/100. In the final report, SERX will treat this result as a critical issue,
even if the company’s overall average is high.
Next StepOperations, Sales & Logistics
Diagnosis · Step 5 of 683%
Operations, Sales & Logistics
Can the company turn an international opportunity into a viable operation?
This dimension evaluates service capacity, pricing, logistics, commercial terms, and international order fulfillment.
22
Does the company have the production or operational capacity to fulfill new international orders?
23
Is the company able to set an export price that takes into account costs, profit margin, taxes, logistics, and commercial terms?
24
Is the company prepared to handle the packaging, shipping, and international logistics of its products?
25
Is the company familiar with and does it use the documents, terms of sale, and commercial terms applicable to exports?
26
Is the company prepared to accept international payments and manage the financial risks associated with the operation?
Answer the five questions in this step to continue.
Step 5 completed
Operations, Sales & Logistics completed.
Five of the six dimensions of the assessment have already been calculated.
Strategy & Management0
/100
Product & Positioning0
/100
Market & Intelligence0
/100
Compliance & Documentation0
/100
Operations, Sales & Logistics0
/100
Please note: Operational capacity may limit international expansion.
This metric scored below 50/100. In the final report, SERX will highlight areas related to capacity,
pricing, logistics, or commercial terms that need to be strengthened.
Next StepOrigin, Traceability & Evidence
Diagnosis · Step 6 of 6100%
Origin, Traceability & Evidence
Can the company turn the product's history into verifiable evidence?
This dimension evaluates the product's origin, supply chain participants, batches, documents, transparency, and digital identity.
27
Can the company verify the origin of the main materials, raw materials, or components used in its products?
28
Have suppliers, producers, artisans, or other relevant participants in the supply chain been identified?
29
Does the company track products by lot, collection, production, harvest, or another applicable identifier?
30
Can documents, statements, and other evidence be linked to the corresponding product or lot?
31
Can buyers, partners, or customers access structured information about a product’s origin, production, or compliance?
32
Is there any form of digital identity or traceability associated with the physical product?
Answer the six questions in this step to complete the assessment.
Export Readiness Assessment · Assessment Complete
Your SERX Assessment
Export Readiness KPIs
SERX Score: 0/100
—
0255075100
Consolidated results for the six dimensions of SERX.
DIMENSIONAL VIEW
SERX Radar
Compare the company's performance across the six dimensions that make up the SERX Score.
Strategy & Management0/100
Product & Positioning0/100
Market & Intelligence0/100
Compliance & Documentation0/100
Operations, Sales & Logistics0/100
Origin, Traceability & Evidence0/100
ASSESSMENT ANALYSIS
SERX Report
An analysis of the strengths, priorities, and risks that most influence your export readiness.
Main force—
—
Top priority—
—
Please note a critical issue.A critical dimension fell below the recommended level.
IMMEDIATE ENFORCEMENT
Recommended Action Plan
Get started now: Plan the next 90 days with a focus on the priorities that most influence your SERX Score.
✓
Recording your diagnosis...Please wait while we securely save the result.
How the SERX Score Is Calculated in This Version
Strategy 15% · Product 15% · Market 20% · Compliance 20% ·
Operations 15% · Origin, Traceability & Evidence 15%.
The export experience indicator is included in Strategy & Management, and the language indicator is included in Market & Intelligence.
The SERX Score is an indicative KPI for export readiness calculated based on the responses provided.
It does not constitute a certification, audit, regulatory opinion, or guarantee of market access.
NEXT STEP
Turn your SERX Score into a growth plan.
Want to improve your SERX Score? Talk to the SUIDChain team and find out how we can support
your company with data, evidence, traceability, market intelligence, and preparation for international markets.
